Full Name
Jean Niemi
Job Title
Senior Vice President of Marketing & Communications
True Value
Speaker Bio
As Senior Vice President of Marketing and Communications, Jean Niemi is responsible for the brand’s
marketing and advertising efforts as well as the development of digital and e-commerce strategies,
employee and retailer communications, brand PR, executive engagements, media relations, events and
Niemi joined the company in 2014 from Kraft Foods Group where she was head of Corporate Affairs with
responsibilities for external and internal communications as well as community involvement. Prior to that,
she was at The Home Depot for almost nine years guiding strategic communications and corporate
positioning initiatives including brand, executive and industry communications. She also worked across
business units to develop integrated traditional, digital and social media campaigns.
Niemi holds a bachelor’s degree from St. Bonaventure University. She is affiliated with the Arthur W.
Page Society and the Ronald McDonald House Charities.
Jean Niemi